Guest Satisfaction Analysis
This detailed quality overview gives you a differentiated evaluation of guest satisfaction, key performance figures on individual services and information on the most important service drivers. The clearly laid out visualisation provides concrete recommendations on actions to be taken.
Content of the analysis
Comparison of 12 month view; easily understandable presentation of fluctuations within the season
12 month report: comparison of TUI guest survey data – subject to bi-monthly analysis – over the year, highlighting the areas with key improvement potential
Monthly comparison of the guest survey data – subject to monthly analysis; rapid evaluation in event of changes in performance
Evaluation of “speaking frankly” – the concrete comments made by guests in the questionnaires
Destination comparison: informative facts and comparison with overall performance and all 15 satisfaction drivers
Recommendations on action to be taken: identify where action is needed and impact of individual services on overall guest satisfaction
Facts
5 x DIN A4 brochures and PDF file
Analysis, either for a calendar year or a season
Precondition: at least 30 guest questionnaires from the TUI survey